Sony just revealed its flagship XBR-A1E Bravia 4K OLED TV on CES 2017. It is very very thin. Not as thin as LG OLED W7 Signature model but it is very thin. All of the electronic components in the new Sony Bravia OLED TV had to be moved to the fold-out stand at the back. The stand back cover also hides all cables so you can now use your Sony Bravia OLED as part of the interior design with no cables hanging around.
Sony comes as a second player to OLED TV market which was monopolized by LG for several years. We’re very happy to hear that since more choice is always better. It also means that OLED technology has proven advanced enough for Sony to base its Bravia TVs on it.
The A1E Bravia is going to be available in 55-inch, 65-inch and 77-inch sizes. Sony hasn’t released prices yet, but as a guide, we can use prices from LG OLED TVs which will from around $2,000 for B7 models and go up to $20,000 for W7 signature models.
We can also guess that the only common part between Sony XBR-A1E 4K and LG OLED 4K counterparts will be OLED display. All electronic internals, software, image processing technologies will be specific to Sony. And this can make it quite a different TV since display makes up only a small part of the overall experience (even though quite a significant part in my opinion).
Sony OLED A1E TV is going to support both HDR10 and Dolby Vision high dynamic range standards. It is a step up from the previous year Sony 4K TVs which only supported HDR10 standard.
Another innovative feature introduced in Sony XBR-A1E is the way it reproduces sound. OLED display acts as a high-frequency speaker. Actuators embedded behind the screen vibrate and make OLED screen produce sound. And it doesn’t seem to cause any jitter on the picture. We’re yet to see exact measurements on this but this is an exciting new technology which may bring TV sound to the next level.
Bottom line is that if you’re on the market for an OLED TV you now have a choice between TVs from two major brands. If you want OLED you are no longer have to limit your choice with just one vendor. Now you can compare and get the best TV experience which matches your expectations.
2017 CES proved to be very exciting in TV department. We saw TVs which impressed us at design, picture, sound and price.
We will start with LG OLED TVs. The design of the top LG W7 signature OLED introduced a new category of wallpaper TVs. Before even thinnest OLED TVs had a bulky bar stuck at their bottom, back or somewhere else where all the computing power and ports were located. In LG W7 signature OLED it all changed with an introduction of a thin transparent cable which runs from the panel to the separate ports and computing block. This allowed OLED panel to become 2.5mm wallpaper thin and look like a poster on the wall but with full TV functionality. And also this gave LG some freedom like integrated premium speakers into the TV. Dolby Atmos soundbar delivers 60 watt over 7 channels. Overall this is the most amazing TV we ever saw and hopefully, things will keep moving in this direction. Maybe in several years all TVs will become credit card thin. LG W7 comes in two sizes. 65-inch model which weighs just 17 pounds and 77-inch model which weighs 27 pounds.
Sony followed LG on OLED route with an introduction of A1E series of OLED TVs in the United States. These TVs will begin selling in US later this year. It features an interesting technology when a screen of the TV acts as a speaker by producing vibrations. The OLED panels seem to be provided by LG though this is not confirmed at this moment. Below are some Sony 1AE specs:
55-, 65- and 77-inch sizes
HDR compatible (HDR10 and Dolby Vision)
Works with Google Home
Acoustic Surface audio technology
Android TV operating system
On a budget side but with premium features Xiaomi impressed us with ultra-slim Mi TV 4. This TV is just 4.9mm thick and is thinner than your iPhone 7 at 7.1mm. Xiaomi Mi TV 4 will be available in three sizes: 49-inches, 55-inches and 65-inches. Similar to LG W7 all electronics is now located in Mi TV Bar separate from the actual TV panel. Prices are expected to be lower than $2,000.
Another TV-related product which impressed us on CES 2017 is Sony VZ1000ES laser short throw projector. It delivers amazing picture quality and doesn’t have to be placed far from the screen. It just needs to be centimeters from the wall to produce an amazing picture. The only negative side for it is $25,000 price which puts it out of reach for most of the consumers.